Email Marketing Course

the email marketing course built by a team that's generated $58.2M in revenue.

Most email marketing courses recycle the same beginner theory. This one teaches the real email marketing tactics that agencies are using today. Built and delivered by Email Kong, an agency that manages email and SMS programmes for over 40 brands.

Taught by a Klaviyo Platinum Elite Partner

40+ D2C brands managed

Online & self-paced

Coming SOON

what people are saying.

50+

Course Graduates

4.8

Average Rating

94%

Completion Rate

“We're so glad we've found Email Kong! After working with many agencies, I can confidently say that they are the best out there!”

Portrait of a smiling woman with long blonde hair against a light turquoise background.

Ewelina

Co-founder, The Vegan Warehouse

“I was introduced to Email Kong through a peer - and thank goodness! Their creativity and CRM expertise have been invaluable to our business.”

Smiling woman with long wavy hair wearing a white top against a light green circular background.

Amy Marella

The Hidden Garden

“Email Kong has been an incredible resource for our Shopify store. I've been consistently impressed with their CRM knowledge and work product.”

Man wearing a navy blue cap and jacket smiling slightly against a plain background.

Charlie Basil

Fractional CMO, The Hidden Garden

what you'll learn.

Every module maps to a real-world ecommerce workflow. No filler lectures, no recycled beginner content. Each section teaches a specific skill you can apply to a live account the same week.

Module

Welcome to the Retention Engine Course

This isn’t just another email marketing course. This is the blueprint for how 7, 8, and even 9-figure Shopify brands turn email and SMS into a predictable, scalable revenue machine.

Module

The Fairytales of Email Marketing

Most email advice is oversimplified. This module breaks down the myths - like "just turn on flows and you'll print money" - and replaces them with a real understanding of how retention actually works.

Module

Retention Strategy

Before you dive into flows or campaigns, you need a core retention framework. This module lays the foundation for how to approach retention holistically - across email, SMS, and beyond.

Module

Klaviyo Fundamentals

Your Klaviyo setup can either unlock scale or sabotage you from day one. This module walks through the non-negotiables.

Module

Email Flow Strategy

Not every brand needs 40 flows. Most just need the right a few - but core to the customer journey. This module gives you a complete breakdown of the must-have flows and how to build them with intention.

Module

Email Campaign Strategy

Campaigns are where strategy and revenue collide. This module gives you the system to plan, send, and scale high-performing campaigns - not just random blasts.

Module

Deliverability Principles

If your emails go to spam, nothing else matters. This module goes deep into reputation, signals, infrastructure, and the tactical moves that protect inbox placement.

Module

List Growth

You can’t scale retention without scaling acquisition. This module shows you how to capture high-intent leads without hurting deliverability.

Module

KPIs & Retention Analytics

Metrics are only useful if they guide better decisions. This module shows you the KPIs that matter, how to track them, and what they actually mean.

Coming soon

earn a recognised email marketing certification.

Graduates receive an Email Kong certification on completion. It's a verifiable credential you can add to your LinkedIn profile or your agency website. The certificate is validated by us and shows that you work to the same standard as Email Kong, a Platinum Master Elite Klaviyo partner.

For freelancers and agency professionals, the badge gives you specialist ecommerce knowledge that sets you apart from generalist marketers.

COMING SOON

meet your instructor: Bogdan Mihalache.

Bogdan founded Email Kong in 2021 and built it into a Klaviyo agency with worldwide Platinum Partners recognition. The agency sits in the top 2.5% of all Klaviyo agencies globally.

Email Kong has generated $58.2M in attributed revenue across 43 D2C brands with a 65.2x average ROI. He's also a member of Klaviyo's Advisory Council, a handpicked group of 36 CRM operators and growth leaders.

This email marketing online course is built from the exact frameworks and strategies Bogdan and his team run across live client accounts every week. Not theory borrowed from textbooks. Working systems from an active agency floor.

COMING SOON