Disclosure: Email Kong is an official Loop partner and works hands-on in Loop. We also build Klaviyo for Checkout Champ brands. For Recharge, this page uses Recharge's own published pages. Pricing was checked on each vendor's site: Checkout Champ on 30 October 2026, Loop and Recharge on 11 October 2026.
They are different kinds of tools
This matters more than any feature row.
- Checkout Champ replaces the checkout. It runs funnels, order bumps, one-click upsells, subscription billing and a CRM, and can sit behind a Shopify storefront. It connects to your own payment gateways. It is not a payment processor.
- Recharge and Loop add subscriptions to a Shopify store. The checkout and payments are Shopify's.
So the real choice is often "Shopify checkout plus a subscription app" vs "Checkout Champ as the checkout and billing engine".
Side by side
| Checkout Champ | Recharge | Loop | |
|---|---|---|---|
| What it is | Funnel checkout, CRM, subscription billing | Shopify subscription app | Shopify subscription app |
| Published pricing | Growth: $300/month + 1% of gross sales. Enterprise: $300/month + volume-discounted % | Starter: $99/month + 1.49% + 19¢ per transaction. Plus: $499/month + 1.34% + 19¢ | Starter: $99/month + 1.0%. Pro: $399/month + 0.75% |
| Checkout | Its own, with funnels and upsells | Shopify | Shopify |
| Payment gateways | Connects to many gateways | Shopify's payment setup | Shopify's payment setup |
| Klaviyo subscription events | Orders natively. Lifecycle events via postbacks | Native | Native |
| Failed payment events in Klaviyo | Via postbacks: Rebill Decline, Recycle Failed | Native | Native |
| Cancel and pause events in Klaviyo | Via postbacks | Native | Native |
| Skip event in Klaviyo | No trigger | Check the Klaviyo metrics in your own Recharge account for a skip event | Yes. Loop sends a Loop Order Skipped event to Klaviyo |
| Retries | Recycle billing, plus plugins like Churn Buster and FlexPay | AI-powered retries (Recharge's description) | Smart dunning; backup payment method on Pro |
| Cancel flow | Portal cancel. Cancellation workflows can offer a discount, a skipped shipment, a delayed order or a frequency change before the customer cancels | Cancellation journeys | Cancel flows with reasons and offers; A/B tests on Pro |
| Customer portal | Cancel, pause, restart, edit, update card, order history | Customisable portal | Branded portal |
| Built-in emails | Autoresponders through your own email server | Notification emails | Notification emails |
Sources: checkoutchamp.com/pricing (30 October 2026), getrecharge.com/pricing and loopwork.co/pricing (11 October 2026). Checkout Champ's 1% is on gross sales per its pricing page. Ask each vendor in writing which orders count toward the fee.
Klaviyo: the biggest difference for retention
On Recharge or Loop, your Klaviyo account gets subscription events from day one. Dunning, cancel winback, paused and upcoming order flows can be built straight away. Our Loop vs Recharge vs Skio guide lists the events each sends.
On Checkout Champ, the Klaviyo plugin sends checkout and order events, and Subscription Restarted. For the rest you need Postback Export Profiles, turned into Klaviyo events with retries deduped and missing fields added. Once that is in place, you can build the same flows. The one gap that stays is skip, since Checkout Champ has no skip trigger.
Also check the rebill toggle on Checkout Champ. Renewals don't reach Klaviyo until "Send Placed Order Event For Successful Rebills" is ticked and routed. Details in our integration guide.
Cancel flows and dunning
Recharge and Loop have cancel flow builders with reasons and an offer per reason. In Loop, we set an action per cancel reason, like skip, swap or pause, and A/B test the screens on Pro.
Checkout Champ has a portal with cancel and pause, and Click-to-Cancel save offers. Cancellation workflows can offer a discount, a skipped shipment, a delayed order or a frequency change before the customer cancels. Winback after the cancel runs in Klaviyo on the Cancel postback. See cancel save and winback flows.
For failed payments, all 3 retry automatically. Checkout Champ calls it recycle billing. Many Checkout Champ brands add Churn Buster or FlexPay on top. The Klaviyo side is in failed payment emails for Checkout Champ.
Cost at $100,000 a month
A rough list-price comparison for a brand with $100,000 a month in sales from 2,000 orders, before payment processing:
- Checkout Champ Growth: $300 + $1,000 = about $1,300 a month. Gateway fees on top.
- Recharge Starter: $99 + $1,490 + $380 = about $1,969. Shopify checkout and payment fees on top.
- Loop Starter: $99 + $1,000 = about $1,099. Loop Pro: $399 + $750 = about $1,149. Shopify checkout and payment fees on top.
These sums don't compare like for like. Checkout Champ's fee covers the checkout, funnels and CRM. Recharge and Loop sit on top of a Shopify plan. Your gateway rates can swing the total more than the platform fee.
Who each one fits
- Checkout Champ fits funnel-led and direct response brands that live on upsells, trials and gateway choice, or need multi-currency and multi-store in one CRM. Plan for the Klaviyo setup from day one.
- Recharge fits Shopify brands that want the most established subscription app, a big partner network and native Klaviyo flow templates.
- Loop fits Shopify brands that want lower published fees, detailed cancel flow and payment recovery control, and native Klaviyo events.
If you already run one and it works, switching is rarely the fix for retention. Most churn problems we see get fixed in the flows. If you do switch, our migration guide has the event map.
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